11890 Maps and More

11890 is the only Directory Enquiries service in Ireland to provide our callers with a free text-back that includes a link to a map with the exact location of the business  you are looking for PinPointed on it.  Now, with 11890 Social Search, our Twitter friends will get exactly the same service.

The 11890 team are in the process of geo-coding all of our business listings and we’re nearly there! If you’re selling Aran sweaters in Connemara or pulling pints in Portabello, 11890 wants to be the directory enquiries service to bring customers directly to your door. You can check if your business is geo-coded by calling 11890 or Tweeting @11890rosie including the hashtag #11890.

Here’s an example of how the 11890 Maps and More service looks on a screen or SmartPhone. We’ve PinPointed our Head Office in Dublin  http://11890.mapandmore.com/Vih

Watch a demo of how useful 11890 Maps and More is!

http://www.youtube.com/user/JustCall11890#p/a/u/0/BD1t7oZdkqw

“Call 11890 Now Texts Business Locations Along with Numbers”

(Laura O’Brien, Silicon Republic, 02/12/11)

“Irish directory enquiries company Call 11890 is providing smartphone owners with free geo-link codes, giving them directions to the business they’ve enquired about along with the phone number.

The directory enquiry service will now include a map with the business’ location in their texts to customers who rang to request the business’ number.

The implementation of the code is part of a €200,000 investment and has now completed its testing phase. Call 11890 worked with Limerick-based tech start-up Cauwill to develop this SMS service and estimates that 80pc of businesses in Ireland listed are now geo-linked.

According to Call 11890, click-through rates for the service have gone “well ahead of expectations” during the soft launch phase.

“In this day and age, it is all about clearly adding value for your customers without increasing cost and, of course, continuing to differentiate yourself from your competitors,” said Nicola Byrne, managing director of Call 11890.

“Equally, smartphone penetration continues to grow and we were keen to be able to offer 11890 customers the ability to utilise the smartphone technology for their directory enquiries,” she said.”

View online at www.siliconrepublic.ie

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